Proper List Pricing

What would an upward or lower price adjustment look like based on the current market CMA?  Well, let’s look at an example.  Let’s say that the CMA of previously and recently sold similar homes shows that the listing price should be around $235,000.  However, those sales were between one month and three months old.  Our current market listing CMA shows that similar homes in the neighborhood are listed at $249,000 or thereabouts.  We and you may decide that the market is improving and justifies raising the listing price of your home to $245,000 so that it’s still competitive but a better deal for you.  Of course, this can work the other way as well.
 
A proper list price that reflects current and realistic market conditions is critical to getting your Brentwood, La Vergne, Antioch, Cane Ridge, Arrington, Bellevue, Burns, Dickson, Donelson, Colliervle, Franklin, Memphis, Mboro, and Smyrna real estate property sold quickly. We don’t want you to under–price, but it’s worse to over–price in any market. Buyers discount value by DOM, Days On Market. The longer a home stays on the market, the greater they’ll discount their offers. So, a realistic list price is how we make sure your property sells without languishing on the market.
 
How do we come up with a suggested list price that reflects your home’s competitive position? It’s a combination of services and experience, and we’re going to be very careful and detailed in our analysis and market evaluations to make sure that you don’t leave money on the table or sit around wondering why you aren’t getting offers.
 
Our evaluation of how your property compares to the current competition is the first step. Then we may suggest some worthwhile corrections you can make to improve that position. Once we know what your home will look like when listed, we’ll go into our thorough CMA, Comparative Market Analysis, process.

CMA of Sold Properties 
First we select comparable properties out of those sold recently and in the neighborhood or nearby. These “comparables” or “comps” are selected based on similarity in features, location and characteristics with your home. They must have been sold as recently as possible so the sold prices are of maximum value.

We then do a go through a detailed “adjustment” process to adjust their sold prices for any differences with your property. If a home has one more bedroom than yours, we would adjust that property’s sold price downward for the value of one bedroom to make the comparison “apples to apples.” We make adjustments for garages, bathrooms and other major features to bring our comps to closely compare with your home. Then we use those sold prices to arrive at a preliminary listing price for your home.

We say “preliminary” because we have another CMA step.

CMA of Current Listings 
Now we get more comps, but instead they’re properties currently listed and your competition. We go through the same adjustment process, and we come up with another, possibly higher or lower, price suggestion for your home. This second CMA gives us more up–to–date information about the market which could cause us to lower or raise our preliminary list price to adjust to the current market. Using the two CMA results and an experienced analysis of your home’s position in the marketplace, we can set a listing price that will get the job done.

Find Nearby

  • Hospital
  • School
  • Pharmacy
  • Airport
  • Bank
  • Post Office
  • Nursing Home
  • Church
courtesy_mls.png

Get-a-Free-Home-Evaluation.jpg
 
See-What-is-on-The-Market.jpg
 
How-We-Market-Your-Home-Online.jpg

Translator
Social Media

Facebook
Success Stories
  • Latonya Martin is very detailed individual, she is a seasoned professional and hardworking. I recommend Latonya's services to everyone!!!

    Leshaunte Obard, Home Seller
  • LaTonya and her team are phenomenal! I was relocating from out of state and I can't imagine the process going any smoother. She or a member of her team was always available, she was knowledgeable, and just overall an outstanding professional and wonderful person! I highly recommend LaTonya and Grand Style Homes

    Michelle Ghee
  • Latonya is professional, tenacious, courteous and most of all in my case patient. She is tireless s in her resolve to get results. She answers my questions and gives me the necessary support to know that regardless of whatever roadblock I meet in the effort to get my house sold despite what seem insurmountable odds she will get the job done. I could not ask for a better person to represent my real estate interests

    Arnita Mckiver, Home Seller
  • I knew nothing about buying a home, so I Googled some real estate agents. Grande Style Homes came up on the list. I sent LaTonya a message. She responded promptly. From the first time I contacted her until I moved into my first home, she was there every step of the way! If you need a home, LaTonya will get you in there!

    LaToya Connley
  • My family and I would like to thank you for all your hard work an time in helping finding a home for us. Thanks."

    A. Foster Antioch, TN
  • As a client of Grande Style Homes Real Estate Agency for over seven years, I have been very satisfied with the quality of professionalism that Owner/Realtor, Ms. LaTonya Martin and her staff have shown me in my purchase of several property's through this company. Her team demonstrates service, attention to detail, and value of the client. I recommend to anyone seeking to acquire property, to put your trust in the Grande Style Homes Real Estate Company as I have done. You will be satisfied.

    Forrest Henderson
  • "Ms. Martin assisted my husband and I in purchasing our 1st home a few years back. We were young at the time and did not have a clue on what was in store when it came to the housing market, banks, lenders, insurance, etc. She was informative to help us understand step by step what was going on. Ms. Martin was more than welcoming with getting us in a home that was perfect for our needs, she also made sure to keep us in the loop on everything that was going on with the buying process. She is very confident in her work (which is a plus), customer focused and has your needs at heart. I have and will continue to refer customers to her."

    M. Hearring, Nashville, TN
  • "Latonya was a great asset and was very detailed with everything. She truly loves her work and would be a great asset to anyone that needs her help."

    W. Mitchel, CEO, Nolensville, TN
  • "Latonya is a realtor that you can trust. She is easy to deal with and is patient. She knows how to get the deal done and will go the extra mile to do it." ,

    S, Vickery Dickson, TN
  • "Latonya Martin not only cares about her clients to the point of a sell. But she cares to a point immeasurable. I strongly recommend Latonya Martin for all of your real estate needs!"

    A. Moore, Producer, Old Hickory, TN